I remember the first time I got active on Twitter. I was tweeting up a storm. Somebody would tweet stuff, I would get inspired, and I would tweet about it.
I would come up with original materials, and I was letting my passion drive me forward. I wish I could tell you that just my passion led me to instant success. Unfortunately, if I were to say that to you, I would be flat-out lying.
The truth is that I was miserable. I failed. It wasn’t for lack of trying. I was constantly tweeting, day after day. We’re talking half the day here, every single day, like clockwork. What did I get for all my time, effort, and drama? Nothing. Frustrating, right?
Don’t Let Your Tweet Content Go To Waste
The good news is like with any failure in life, there are always seeds of victory if you look hard enough. It turns out that most people could not care less about my impressions.
They couldn’t care less about the stuff that I found important. Instead, people in my niche paid attention to things that they are interested in. They paid attention to the stuff that they found important.
It is quite a personal revelation that I did not see this coming in. Of course, for most people, this makes all the sense in the world. It doesn’t matter what the seller thinks. It’s all about the buyer.
If you get the buyer to feel that they matter and get a good value, they will buy from you and keep coming back.
If you are a seller and you’re all excited about this stuff you have to offer, and you think it’s the best thing since sliced bread, it doesn’t necessarily mean that your buyer will have the same impression.
It does not always follow that you would see eye to eye. You may be all excited and pumped up about something, but most of the world couldn’t care less. Do you know how this works?
This is why it’s a good idea to do what I did. I reverse engineered what my competitors were doing, and I got better results. I came up with original content that I know works. Why? It’s based on the success of my competitors.
My problem at this point was no traffic because I was getting good traffic. For the most part, I was going about it the right way. My big problem was one on return on effort.
I don’t know about you, but coming up with highly original content based on themes that your competitors popularize takes up a lot of time, effort, and energy.
While I did try outsourcing, it simply took too much of my time. So, what I did was I did stuff on my own. This did not precisely deliver maximum return on effort.
I plodded along, settling for whatever I can get using this strategy until it dawned on me that I can repurpose my content. That’s just a fancy word for saying recycling. What I did was write tweets in question form. This is very engaging.
Don’t Let Your Tweet Content Go To Waste
Once I found questions on places like Quora, I would then publish my answer. By doing this, I killed two birds with one stone. First, I produced content for Twitter.
Second, I ended up producing content for Quora. The great thing about all of this is that it did not take many conversions to go from one platform to the next because they already used some question and answer dynamic.
Do you see how this works? After that, I went further. I turned my question-and-answer content into videos. I uploaded videos to YouTube and got traffic from YouTube. I also turned them into pictures.
After doing so, I would share them on Instagram and Pinterest. I would get traffic from those. The key here is to get traffic from as many different places as possible, using recycled or reformatted versions of the content you originally published on Twitter.
This way, your killing many birds with one stone. They all lead to the same place. They all lead to your website, your blog, or whatever you’re promoting that needs a lot of online traffic.
The best way to get traffic, of course, is through content. When you tell people that you have certain things that you’re talking about, they pay attention. They sit up and pay attention.
Using this technique to pull traffic from all four corners of the Internet.
Download Twitter Tactics/Hacks/Strategies
If you’re looking for a fairly automated way to build a brand online, you don’t have to look further than Twitter. In fact, for the longest time, a lot of marketers and marketing companies have long considered Twitter as a great place for brand formation. If you’re looking for an online brand, Twitter is a great place to start. It’s easy to see why.
Learn how to drive traffic from Twitter here.